Does This Age Well?

Playful podcast branding for a witty comedian podcast.

Creative Direction

Visual Branding & Identity

Motion Design

Typography

Storytelling

Video Production & Editing

Does this Age Well? branding shown across a poster and tee shirt design.
Technology and Software
  • Adobe Premiere
  • Adobe AfterEffects
  • Adobe InDesign
  • Adobe Photoshop

I created branding for local comedians’ podcast called, “Does this age well?”. The podcast featured three local comedians who would humorously discuss how different types of media—old movies, books, music—have aged.

I knew these designs had to have unapologetic character to reflect the tenor of the show. Here’s my mood board that guided the design:

Podcast Mood Board

I decided to draw the hosts because their personalities make the show quite unique. For the logo, I aimed for boldness to mirror the hosts' comedic riffs and I incorporated a nod to the passage of time with the angled ‘age’ and its trailing black shadow.

Illustrated faces of podcast hosts.

Here are some of my formal branding decisions. I wanted the typography to be bold and loud like the comedians. I set the color palette to be warm and friendly like the tone of the show.

Podcast typography system

And from there, I designed how I wanted the podcast to look across a variety of mediums.

Podcast social media branding
Podcast Mood Board

Lastly, I created an opening animation for this podcast. Check it out below.